Benchmark your marketing ROI.
Against companies like yours, by industry, size and region. See exactly how much revenue you could be leaving on the table.
Benchmark ROI = industry baseline x company-size multiplier x region multiplier. Results update as you type.
01Company
Benchmark for your profile 284% ROI
02Marketing
03Sales
Executive dashboard
Software and SaaS · 51 to 200 employees · North AmericaYou are within 10 points of your benchmark. Small gains in conversion rate or cost per lead would push you into the top performance band.
ROI comparison
Benchmark = 250% baseline x 1.08 size x 1.05 region.
Revenue opportunity
Marketing efficiency score
High performer
A weighted blend of ROI, conversion, cost per lead, deal economics and cycle speed.
Performance radar
What this means
Your $250,000 budget produced 54 customers and $972,000 in revenue: a 289% ROI against a 284% benchmark for Software and SaaS companies of your size in North America. Closing the gap is worth up to $0 a year.
Benchmarks are directional and for planning purposes.
Three more engines.
- 02
Pipeline scorecard
Measure how mature your demand engine is, across five dimensions.
5 maturity dimensionsOpen - 03
Vendor assessment
Score a lead-generation partner on compliance, transparency and accountability.
0 to 100 trust scoreOpen - 04
Campaign planner
Get a channel mix, funnel, roadmap and projected return for your next campaign.
4 campaign phasesOpen
Turn this into pipeline.
LionReach Media runs the full campaign: strategy, creative, channels and reporting.