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Set your goal, budget and timeline, and get a recommended channel mix, projected funnel, roadmap and return, instantly.

Set up the campaign and the strategy and projections build themselves as you go.

01Primary goal

02Budget and timing

03Audience temperature

Shifts the mix between awareness and conversion channels.

Recommended channel mix

5 channels
Paid search28% · $17k
Content and SEO23% · $14k
Paid social21% · $13k
Email and nurture16% · $9.6k
Display and retargeting12% · $7.2k
Projected leads1,000over the campaign
New customers50$1.2k cost per customer
Estimated revenue$450k7.5x return on spend

Projected funnel

Leads1,000
Marketing qualified550
Sales qualified275
Customers50

Campaign roadmap

Set-up and creativeMo 1 to 1
Launch and rampMo 1 to 3
Scale and optimiseMo 3 to 5
Retarget and convertMo 4 to 6

Plan summary

A $60k lead generation campaign over 6 months should generate roughly 50 customers and $450k in revenue, a projected 7.5x return on spend.

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Projections are directional estimates for planning purposes.

Three more engines.

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LionReach Media runs the full campaign: strategy, creative, channels and reporting.

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